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Here is where you can stay up to date on PRS announcements, awards and conference appearances. |
Announcements
PRS experts are always writing articles and taking part in conferences. Here we’ve posted the latest announcements and news to make it easy for you to stay abreast of the upcoming PRS speaking engagements, new articles and developments.
 | Selling Made in the USA, but Very CarefullyBrands reviving the “Made in the U.S.A.” slogan to attract buyers for American-produced goods are relying less on patriotism and more on data that shows consumers are willing to pay a premium for better quality, quicker availability and product safety. ...Continue |
| Shoppers Turn to Smartphones for Buying DecisionsRecent research from Perception Research Services shows that shoppers are combining the digital and non-digital worlds when it comes to making product purchases, rather than exclusively utilizing one or the other vehicle....Continue |
| New Retail Reality Includes Both Bricks and ClicksProfitGuide.com reports that online shopping isn't the bricks and mortar killer, according to a new survey of U.S. consumers by Perception Research Services. But that doesn't mean retailers should relax just yet. ...Continue |
| As Men Do More Housework, Cleaning Brands RetoolA Truce in the Chore Wars. Makers of big household cleaning products re keeping close tabs on an important behavioral change inside American homes - the slow but steady reapportioning of domestic chores, as more men wash dishes, mop floors and do laundry. ...Continue |
| Consumers Integrate Digital, Non-digital Product Research ToolsShoppers are combining the digital and non-digital worlds when it comes to making product purchase decisions, rather than exclusively relying on one or the other, according to new research from PRS. ...Continue |
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