Perception Research Services (PRS), International regularly manages packaging and point-of-sale research studies on a global level – and provides regional client servicing - through our offices in the U.S., Geneva, Hong Kong and Melbourne. PRS has conducted qualitative and quantitative research programs on a global level for over 25 years, on behalf of clients such as Johnson & Johnson, Wrigley's, Novartis and Nestle, among others. |
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PRS Eye-Tracking of visibility and viewing patterns) across all countries. In fact, we have established PRS Eye-Tracking capabilities – and robust normative data – in over 30 countries, covering all primary global markets (including major developing markets such as Brazil, China, India and Russia). For each study, PRS research professionals visit each country to brief local moderators and interviewers, observe interviews and help ensure consistency and proper project implementation. We then conduct the data processing, analysis and reporting on a global level, which provides our clients with a single point-of-contact and a consistent "voice" in the interpretation of findings. To provide clients with regional client servicing, PRS professionals are based in the following offices:
Fort Lee, New Jersey (global headquarters – serving North & Latin America)
Geneva, Switzerland (serving Europe, Middle East & Africa)
Melbourne, Australia (serving China, North East Asia & Asia/Pacific) | |