Have we arrived?
PRS offers two Quantitative Validation options to meet our clients' needs. Our gold standard, PRS On-Shelf Evaluation, offers shopping and findability exercises, whereas, our PRS Silver Validation is more suitable for clients seeking timing and cost advantages.
- PRS On-Shelf Evaluation
- 1-on-1 In-Person Interviews
- PRS Eye-Tracking of Shelf Visibility & Package Viewing
- Shopping & Findability Exercises from Shelf
- Attitudinal Interview
- In-Home Functionality & Usage (Optional Supplement)
- Identify strongest design
- Gauge potential in-market impact
- Generate guidance for design optimization prior to marketplace introduction
Contact us today to learn more.
- PRS Silver Validation
- Quantitative In-Person interview using PRS Eye-Tracking of Shelf Visibility & Package Viewing Patterns
- Quantitative Online Interview for Attitudinal Assessment of Packaging